Samsung Has Its Galaxy S27 Priorities All Wrong if This Rumor Is True

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Samsung still manages to surprise us despite very little that can change the smartphone experience. Privacy Display is one of the few recent additions that makes the Galaxy S26 Ultra (review) feel genuinely innovative. We no longer need to purchase a separate accessory for privacy, nor suffer from the constant drawbacks. We can choose to just block out the keyboard when typing in a password, notification pop-ups, or specific apps.

Samsung is reportedly considering bringing this display technology to every Galaxy S27 model, but I have mixed feelings about it. As impressive as Privacy Display may be, the Galaxy S27 lineup has other areas that need just as much attention. If the Galaxy S26 came with a price hike and Samsung only improved the battery, display color accuracy, and chipset, what will the Galaxy S27 bring to the table?

Privacy Display (alone) won’t fix the Galaxy S27’s biggest problems

It’s reported that all Galaxy S27 models could receive Privacy Display, which is odd considering how dated the rest of the hardware is. Why add such an expensive upgrade when other areas of the device still require improvement?

While the Galaxy S26 outperforms the Galaxy S22 overall in camera performance, that doesn’t excuse Samsung sticking with the same sensors for so long. The Galaxy S26+ isn’t as bad. Samsung upgraded it with a refreshed 50MP main camera and the same 3x telephoto as the Galaxy S26 Ultra. The telephoto uses a larger 12MP sensor that bins images down to 10MP.

The Galaxy S27 and Galaxy S27+ should receive more meaningful upgrades to justify their higher prices. Some Ultra features should trickle down to the base models, including an anti-reflective coating, an improved M14 display panel, an ultrawide camera with macro capabilities, and better cooling for these smaller devices.

Privacy Display would be ideal as the standard. It’s a fantastic privacy feature. We’d like to see more Ultra features become the standard, but if it overshadows other necessary upgrades, it doesn’t make much sense. At the same time, it would muddy the term Ultra even more.

Written by

Aladdien Fadhel

Aladdien Fadhel provides Samsung reviews and in-depth analysis for SammyGuru. By tracking the development of One UI and exploring Samsung's product roadmap, he delivers insights designed to benefit both the manufacturer and the user. A dedicated tinkerer, Aladdien prefers fine-tuning his current hardware to maximize its potential rather than opting for an immediate upgrade.

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