Samsung’s Now Brief bar on the Galaxy S25 lock screen is shaping up to be one of its most intriguing new features. Depending on the time of the day and your activities, it delivers personalized information and offers quick access to relevant apps or actions. As the official launch draws close, more details about Now Brief have begun to emerge online.
Galaxy S25’s Now Brief bar is a game-changer, new info suggests
According to new findings posted on X, Galaxy S25‘s Now Brief will allow users to set specific cards to appear on designated dates. This makes it easier to keep track of important events like subscription renewals or deadlines. More importantly, these cards aren’t just passive reminders — you can configure a complete routine within that tiny lock screen bar, including actions.
For example, you can set up a Now Brief card to appear on the due date of your subscription, complete with a button to launch a relevant app, such as your banking or payment app. This functionality could streamline tasks by giving users contextual prompts and instant access to tools needed at the moment.
This seamless integration with Modes and Routines makes Now Brief a lot more intuitive, enhancing productivity and convenience. Samsung is providing an experience that goes beyond generic notifications. The company also appears to be bringing AI to several core elements of the Galaxy experience. It’s developing AI suggestions for various health features as well.
We expect leaks to reveal more about the Galaxy S25 series leading up to the official launch on January 22. Samsung will roll out some of the new features to older models with the One UI 7 update. The rollout could begin later this month or in early February. Meanwhile, if you plan to buy a Galaxy S25, pre-reservations are open on Samsung’s official website.
